social-media-tools

5 Social Media Tools to Help Your Business

Looking for better ways to manage your social media marketing? Managing a concise social media strategy across multiple platforms is not easy. In order to effectively manage your social media marketing, it’s essential to have the right tools at your … Read More

whats-new-vip-crowd

Latest VIP Crowd Mobile App Updates

We’re excited to announce we’ve made some awesome updates to the VIP Crowd mobile app! Here is some information about what you’ll see in the latest release of VIP Crowd. NEW! Featured Vendor Solutions VIPs can now browse featured vendor … Read More

marketing-trends

9 Marketing Solutions to Consider In the New Year Based on B2B Marketing Trends

As we’re wrapping up 2017, here are a few marketing solutions to consider looking at in order to help you execute on some of the biggest B2B marketing trends. Artificial intelligence (AI) tools will continue to help marketers put data … Read More

job-opportunities

Why You Should Get Fired At Least Once a Year

There’s nothing more invigorating than a fresh start. Whether it’s a new house, new diet, new job, new project or anything else new, the excitement and motivation is endless. You’re ready to attack and create some positive results. As the … Read More

job-satisfaction

How to Transform Your Workday in 10 Days

Unhappy at your job? You’re not alone. According to a recent study by the Conference Board, 50% of U.S. workers report some level of dissatisfaction with their jobs. And while this number has been rising slightly over the past few … Read More

free-time

To Free Up More Time, Audit Yourself

I’m not sure if I know anyone that isn’t busy or at least gives the perception that they’re busy. But do we do anything about it? Before 2018 starts, I challenge everyone to go through a simple exercise — audit … Read More

business-wins

Singles and Doubles Will Get You Into the Hall of Fame

“Chicks dig the long ball” or so goes the saying which originated from this famous Nike commercial. Home runs are great, but every baseball fan knows consistently hitting singles and doubles can get you to the hall of fame. The same … Read More

email-marketing

Stop Looking For the Best Time to Send an Email

Working in digital marketing for the past seven years, I cannot tell you how many times I’ve gotten the question, “What is the best time to send an email?” *Cringe* I’ve spent countless hours reading industry research, analyzing my email … Read More

promote-curiosity

7 Ways to Promote Curiosity in the Workplace

Curiosity drives innovation in the workplace. And with advancing technology, companies can’t afford to be complacent. Now more than ever leaders need to be creating a company culture around being curious. According to an international study on by Merck, 95% … Read More

cost-per-meeting

Cost Per Meeting is a Much Better Metric Than Cost Per Lead

Pretty much every B2B company tracks their cost per lead. It is a vital metric for them. And while I’m not saying it isn’t important—I am arguing cost per meeting is much better. Cost Per Lead is Too Subjective What … Read More