Make It Fun for Co-Workers & Your Best Customers to Help Improve Your Business
People Powered Growth
Customers and employees are the most important (and often most underutilized) parts of any business. When properly engaged, they will provide referrals, suggest improvements, help create meaningful content, the list goes on and on. The problem is getting them to actually engage. VIP Crowd is a fun way to make it easy and rewarding for your VIPs (customers and/or employees) to get involved and help you grow your business.
How It Works
Invite Your VIPs
VIPs are people in your network who you’d like to keep updated and whose feedback, input, and ideas can help your business. These might be co-workers, top customers, or peers. VIP Crowd is invite-only, and you decide who gets invited. For your VIPs it is:
- Completely Free
Post short challenges for your VIPs to complete. Challenges are short activities such as complimenting a co-worker, sharing social content, or providing feedback.
We Are Hiring The best employees often come as a result of a referral. Post a challenge to your co-workers to refer their friends or even just ask them to post your current job openings on their own social media accounts.
We'd Love Your Opinion You can read every research paper in the world, but usually the best ideas come from asking customers or employees. Post challenges to get their feedback. Not only do you get great input but it also makes them feel special.
Share Our Latest Case Study Did you know that the reach of your social posts is nearly 600% greater if you get employees or customers to share it on their own page vs simply posting it on your company page?
Vote For Us Whether it is unique to your industry or a “best places to work” award, every business has awards that can help them grow. Let your VIPs help you out by posting a challenge to get their votes.
Help Us Improve People want to help you if you let them. Post challenges looking for ideas on how to improve your business. Pro tip — keep these focused on one topic at a time to make it easier on your VIPs.
Refer a Friend We all love referrals, and we all know people trust their peers more than a company’s marketing efforts. Post challenges to get your customers referring others in their networks to buy your products.
Thank a Co-Worker Recognition goes a long way. Post challenges encouraging your team members to thank and/or recognize a co-worker. Ideally have them do this in public forum such as on social media or a company discussion board.
Get to Know the Team Humanize your company by posting fun challenges to your VIPs about team members. A favorite of ours is “Guess the Lie.” Post five fun facts about a co-worker, and have others guess which one is not true.
Review Us Whether it is Facebook or Yelp or Google or G2 Crowd or something else, online reviews mean everything these days. Get your VIPs to help out by posting challenges to get them to post a review.
Company News We’re all overloaded with email and most spam filters block mass emails. Chances are your customers aren’t reading the promotions you send. Make it more fun by posting a challenge about your latest company news.
For each completed challenge, your VIPs will earn an entry into VIP Crowd’s weekly Loneliest Number game where they can win prizes for themselves and their favorite charities. This is paid for by VIP Crowd and costs you nothing! However, you can choose to award bonus points for completing challenges which can be redeemed for gift cards, donations to charity, and fun tech products.
Frequently Asked Questions
How do I create challenges?
Once you create your Featured Business account, you can post challenges to the VIPs you’ve invited. If you’ve ever posted on Facebook or LinkedIn, you’ll have no problem posting challenges on VIP Crowd.
Who sees my challenges?
Your challenges are only ever shared with the VIPs you invite to VIP Crowd. You can also filter your VIPs and share certain challenges with only specific groups.
How much time does it take to manage?
If you have 5-15 minutes per week, you can easily manage your VIP Crowd account. You can post as many challenges as you want, but even posting one challenge per week has proven very effective.
How does the weekly Loneliest Number game work?
For every completed challenge, VIPs earn an entry into our weekly Loneliest Number game to win a prize such as an Apple Watch plus $100 towards their favorite charity. To play, VIPs pick a number for each entry they have. The lowest number that only one person guesses is the winner. We host the Loneliest Number every week to make sure that your VIPs come back and complete your challenges regularly.
Do I have to add points to a challenge?
No, you can make challenges worth 0 points. VIPs who complete zero point challenges will still earn an entry into our weekly Loneliest Number game. Prizes for Loneliest Number are paid out by VIP Crowd.